In an effort to strengthen productive projects and support local economic growth, the Secretariat of Economic Development and Tourism of Playas de Rosarito (SEDETUR) distributed financial assistance through the “Rosarito Activo” program.

As part of this initiative, participating entrepreneurs received financial support of 10,000 pesos, along with in-kind assistance. They also took part in the workshop “Emprende con Valores” (Entrepreneurship with Values), designed to provide practical tools for the responsible and sustainable development of their businesses.

Municipal authorities noted that these actions form part of broader strategies aimed at promoting entrepreneurship and strengthening formal economic activity within the city’s commercial sector.

Officials also reaffirmed the commitment of Mayor Rocío Adame and the 10th City Council of Playas de Rosarito to continue advancing programs that encourage economic growth and improve the well-being of the community.